Fondazione Pitti Discovery is a foundation based in Florence, Italy. Their mission is to reflect on the relationships between fashion, art, architecture, communication and the short circuit that triggers off their interaction.
Pitti Discovery have worked on projects and exhibitions with the likes of Matthew Barney, Vanessa Beecroft, Raf Simons and many more.
We were asked to redesign their logo as well as art direct and produce a video summarizing the milestones of the foundation’s history.
Music by Viktor Kerzl.